- Definitions And Interpretation
- Cookie – means a small file consisting of letters and numbers that our site downloads to your computer or device;
- Web Beacon – means a small, transparent image file (normally 1px x 1px in size) used for tracking user behaviour and activity around our site;
- We/Us/Our – means Purple Parasol Ltd, a company registered in England under 04735990, whose registered address is 141 Englishcombe Lane, Bath, Somerset, BA2 2EL, UK.
We use the following types of cookie:
- Strictly Necessary Cookies – A cookie falls into this category if it is essential to the operation of our site, supporting functions such as logging in, your shopping basket, and payment transactions.
- Analytics Cookies – It is important for us to understand how you use our site, for example, how efficiently you are able to navigate around it, and what features you use. Analytics cookies enable us to gather this information, helping Us to improve our site and your experience of it.
- Functionality Cookies – Functionality cookies enable Us to provide additional functions to you on our site such as personalisation and remembering your saved preferences.
- Targeting Cookies – It is also important for Us to know when and how often you visit our site, and which parts of it you have used (including which pages you have visited and which links you have clicked on). As with analytics cookies, this information helps us to better understand you and, in turn, to make our site and advertising more relevant to your interests. Some information gathered by targeting cookies may also be shared with third parties.
- Third Party Cookies – Third party cookies are not placed by Us and we have no control over them. Third party cookies may be used by advertising services to serve up tailored advertising to you on our site, or by third parties providing analytics services to Us (these cookies will work in the same way as analytics cookies described above).
- Persistent Cookies – Any of the above types of cookie may be a persistent cookie. Persistent cookies are those which remain on your computer or device for a predetermined period and are activated each time you visit our site.
- Session Cookies – Any of the above types of cookie may be a session cookie. Session cookies are temporary and only remain on your computer or device from the point at which you visit our site until you close your browser. Session cookies are deleted when you close your browser.
We also use web beacons on our site to track your navigation around it. As with analytics cookies described above, web beacons help us to understand how you use our site and enable us to improve it in the future.
Cookies used on our site are not permanent and almost all will expire between 1 day and 1 year from the date they are created.
- How You Can Control Cookies
- Internet browsers normally accept cookies by default. You can change these settings if you wish, however please be aware that this will prevent all websites from using cookies, not just ours. Please also be aware that by disabling cookies in your browser, you may impair the functionality of our site. Cookies are required for the operation most modern websites.
The links below provide instructions on how to control cookies in all mainstream browsers:
- Google Chrome – How To Clear Cookies in Google Chrome
- Microsoft Internet Explorer – How To Clear Cookies in Internet Explorer
- Microsoft Edge – View And Delete Browser History In Microsoft Edge
- Safari (OSX) – How To Manage Cooies On Safari OSX
- Safari (iOS) – Clear History and Cookies From Safari On Your iPhone, iPad, Or iPod Touch
- Mozilla Firefox – Control Cookies That Websites use To Track Your Preferences
- Android – How To Clear Cookies on a Samsung Device
We use web beacons in some of our emails. We use web beacons to detect when (or whether) you open an email and how you have interacted with it, and other information such as your email client, web browser, computer or device, and IP address. Web beacons may also be used to serve up emails in a particular format that is best suited to your computer or device.
Emails from us may contain links. Each one of those links will contain a unique tag which enables us to track which links are being used and by whom. This information can then be used to improve and tailor our emails in the future.
- Further Information
For more information about privacy, data protection and our terms and conditions, please visit the following: